Archive for the ‘Media Articles’ Category

Promoting the Specific Carbohydrate Diet in the U.S.

Tuesday, October 7th, 2008

I have 4 hours till the plane leaves. I managed to pressure Qantas into upgrading me with my frequent flyer points to business class and have partaken of the cheese platter and fruit platter in the Business Class Lounge. My trusty squeeze bottle of honey has sweetened my tea and I went to my all-time favorite store ‘Wholefoods’ to pick up some Lara Bars. If you haven’t tried them, you should. They are a great hunger buster on these long trips and totally SCD legal.

Last time I was in the U.S. to promote my book I did a ‘Radio Tour’, which my publicity company organized. I managed to do 26 interviews with 26 different radio stations. Whether anyone actually got to hear these I really don’t know. Never the less I was able to download a podcast of some of them, which you can find in the reviews section of the website. I thought I sounded okay.

This time I came back to do a “Cable TV Tour”. I managed to do seven TV interviews and nine radio interviews. Whether anyone saw these or heard these I don’t know either, except for one wonderful member of the SCD/BTVC Yahoo group. Lovely lady even attached a link to the interview. Now….. I believe that we are our own worst critic, but I will apologise in advance…… In my opinion I look like Mortisha on a bad day. The make up artist painted my face so white and my eyes so dark that it looks like I have just risen from the dead. The studio was freezing and I was really nervous. So forgive me for coming across a little stiff. Anyway, the message is out there and hopefully it will inspire.

So my other job on this trip was to go to as many bookstores that carry the book to do some signing. This was really interesting. Most of the stores were Borders and I was able to speak with some of the staff members to let them know of the book. Did you know that Borders carries over 178,000 different titles?

We’ve also been trying to get ‘Wholefoods” to carry the book, but apparently trying to speak to the person responsible for books, or for that matter any other product, is like trying to speak to God. I went to as many as I could and left brochures on their message board. Because if customers ask for the book they will endeavor to get it in for them, and that means they will order more copies and eventually carry the book in all their branches. I would love for that to happen.

I know the Specific Carbohydrate Diet to be such an amazingly simple solution to so many gastric problems, that I realize it might cause a problem to the pharmaceutical companies who are constantly flogging different kinds of drugs. I have no problem with medication as such, because I certainly was happy to take anything when I was suffering from UC. This diet did what no drugs could do ….. give me a symptom free, healthy life.

Keep spreading the message!

Sandra

Interview with Dr. Ron Hoffman

Friday, October 5th, 2007

Early Monday morning I received a phone call from the U.S. Dr. Ron Hoffman who wrote the forword for the book wanted to interview me about the book on his radio. It was a very well conducted interview. Dr. Hoffman was fun and easy to talk to and afterward I received an email from his office, saying the phones were running hot.

Here is the podcast for anyone who is interested to download: http://podcast.wor710.com/wor/695432.mp3